MarTech and Customer Contact

MarTech and Customer Contact The core deliverable of MarTech is to streamline customer contact. You are successful when you can put the right message in front of the right individual at the right time over the right channel. Doing all of the above is quite...

Managing Customer Consent

Managing Customer Consent Consent management often takes a back seat in customer acquisition but is vital for maintaining customer trust and avoiding fines What is the problem? In a race for customer acquisition, managing consents is almost an afterthought. Until it...